Connecting
ASIA
and
Europe

About Us
  • Master Good
    Mirsa
    Marcher
    Green-Divízió
  • Trigo
    Gravity R&D
    RVmagnetics
    SabeeApp
  • JETRO
    Seiren Hungary
    Valians International
    Grüne Antwort
  • Master Good
  • Mirsa
  • Marcher
  • Green-Divízió
  • Trigo
  • Gravity R&D
  • RVmagnetics
  • SabeeApp
  • JETRO
  • Seiren Hungary
  • Valians International
  • Grüne Antwort

What We Do

Sűdy & Co. has been supporting the development of business & cultural relationships 
between Asia (mainly Japan) and Central and Eastern Europe since 2000.
The vast network of contacts our consultants and partners have allow us to offer tailor-made support 
with almost any kind of project, but generally, we offer the following services to our customers.

Market Research

Providing you a thorough insight into the Asian & European markets

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FDI Support in Central and Eastern Europe

Leading your investment project to success in Hungary & the CEE region

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Company Establishment

Showing the way towards creating your own Asian (Japanese) or 
European subsidiary

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Sales Support in Asia & CEE

Helping you introduce your products on your desired market

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HR Services

The soul of a company lies in its employees

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Intercultural Training

Building bridges between your Japanese & European employees

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Teambuildings

Bringing your team on the same page with the power of diversity

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M&A Consulting

Providing support with selling your company on the M&A market

Feel Free to Contact Us!

If your company is also considering expansion to the Asian or the Central and Eastern European markets and you would like to get up-to-date information about its current opportunities, please feel free to contact us for a consultation free of charge.
We will answer your inquiry as soon as possible.
Contact Us

A Slice of Asia & Europe Through Our Eyes

We regularly update our website with contents related to Asian & European business and culture. Feel free to check them out!
News

An evening of Japan: Food and Culture

13 July 2026
Luca Grenda
On 22 June 2026, the Museum of Ethnography in Budapest hosted "An Evening of Japan: Food and Culture," a reception organized by the Embassy of Japan. The event brought together representatives of business, culture, media, and academia to experience the richness of Japanese traditions, cuisine, and contemporary cultural exchange. Guests enjoyed an evening that combined […]
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News

Interview with Dr. Zoltán Sűdy and Erika Sűdy on the 25th Anniversary of Sűdy & Co. Ltd.

30 April 2026
Anna Pápai-V.
Few businesses are backed by a personal and professional story so closely intertwined with Japan. How did your journey begin—both personally and professionally? Dr. Zoltán Sűdy: Erika and I met in 1975 under quite ordinary circumstances: in the dining hall of the Ministry of Foreign Affairs. Three young women were sitting at a table, and […]
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News

Welcoming a New Colleague – Krisztina Farkas 

30 April 2026
Luca Grenda
We are pleased to announce that Krisztina Farkas has joined the team of Sűdy and Co., Ltd. Krisztina will be responsible for back-office controlling and financial advisory tasks, with a primary focus on supporting our Japanese and other Asian clients. In her role, she is involved in analyzing financial processes, performing controlling activities, and supporting […]
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