Who we are

Sudy & Co., Ltd. is a Hungary based consulting company specialized in business creation and support between East Asian and Central Eastern European companies with a focus on Japan.

The company was established in 1999 by Dr. Zoltan Sudy, former ambassador of Hungary to Japan and Thailand. All of our consultants have experiences with different industries, several of us have many years of experience working in East Asia. We opened our Tokyo office in 2015.


What we do

Marketing services

Market research, support, communication.

Sales services

Company establishment, development, consulting.

Vertical markets

Construction, Food, Finance.

Intercultural trainings

Interactive, practical, relevan.

Our team

A major strength of Sudy & Co. is in its people, most of who have been with the company for many years. All of our consultants have experiences with different industries and speak not only English ant other European languages, but Japanese as well.

Our team


We are working in close collaboration with the following companies:

What we are proud of

I could learn a lot about Hungarian history, culture, economy and agriculture. Normally I believe it is fairly good if during my visits I can accomplish 1/3 of what I have planned, but this time my visit to Hungary resulted almost perfect. The fact that I could return home with these results can be attributed to your company’s outstanding work. I cannot thank you enough times
one of our Japanese partners' opinion
15 years
of experience
satisfied clients
successful businesses


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