News

Hungarian honey recipes by Ambassador's chef

Hungarian Honey Recipes by Ambassador’s Chef

Upon the efforts of Sudy & Co., the major Japanese food wholesaler, Mitsui Foods has been importing the Albamez (Alba Honey) brand acacia and linden honey for almost 10 years now. In order to further strengthen the sales of premium...

Our Japanese Colleague Presents on Lean

Which are the strengths of the Hungarian work culture, where and what would be worth learning from Japanese corporate culture, perspective, thinking? The first speaker of the Lean on the Beach conference (July 7, 2021) is Yusuke Fukuda, advisor of...

Father’s Day and the Foie Gras de Canard

Due to the high quality and through the long course of exporting, Hungary’s Foie Gras has gained recognition as a kind of a brand. Our company too has been helping the product entering the Japanese market for more than 10...
Tisza Cipő Japán ティサチポ

New Tisza Cipo Store Opened in Japan

The prestigious Hungarian shoes brand Tisza Cipő expands further in Japan. The company’s Japanese partner opened a new brand store in the LaLaport Hirazuka Shonan shopping center located in Kanagawa prefecture on 14th May 2021. Wide range of Tisza products...

Sudy Supported Seiren to Open Hungarian Factory

Seiren, the Japanese comprehensive textile manufacturing company has announced opening a new factory in Pécs, Southern Hungary. The plant will produce eco-friendly car seat upholstery for the European market. The investment amount is over EUR 42 million and the Hungarian...

The V4+Japan Framework: A New Mode of Cooperation or a Doomed Project?

Japan’s relationship with the V4 — Czech Republic, Hungary, Poland and Slovakia — has roots but hasn’t grown much. Much has been written about the reinvigoration of the Japan-EU relationship after signing the strategic and economic partnership in the last...

First year of the EU-Japan Economic Partnership Agreement shows growth in EU exports

1 February 2020 marks the first anniversary of the entry into force of the EU-Japan Economic Partnership Agreement (EPA). In the first ten months following the implementation of the agreement, EU exports to Japan went up by 6.6% compared to the same...

Important Notice

Dear Clients, Partners and Friends, as a result of the coronavirus pandemic and the state of emergency ordered by the Hungarian government, our Budapest office will be closed for an uncertain period from March 13, 2020. However, we will continue...

Carlos Ghosn Was Too Big Not to Fail in Japan

February 11, 2020
Mr. Ian Buruma, a writer of numerous books on Japan and a professor at Bard College discusses the downfall of Carlos Ghosn, the French-Lebanese-Brazilian former C.E.O. of the Nissan and Renault motor companies. “The fallen executive committed a cardinal, culturally...

Common Fabric of Spirit, Emotion and Virtue Bind Us Together

December 6, 2019
Prime Minister Viktor Orbán opened a large-scale exhibition featuring Hungarian and European artwork in the National Art Centre in Tokyo on Thursday. He said the exhibition is paying due tribute, through culture, to Japan and Hungary, two nations with long-standing...